Blog - Insights From Osom Studio

13 Easy Steps to Improve WordPress Security and Keep Your Site Safe

Defend your WordPress website and keep your business safe! Discover 13 simple and effective steps to improve your WordPress website’s security and protect your business from cyber threats.

By Bartosz Nowak

improve google pagespeed insights for wordpress webiste

WordPress Page Speed Optimization: 20 Expert Tips to Boost Your Site Performance

By Michał Gwóźdź

web development agency red flags checklist

What are web development agency red flags? Osom Studio’s essential checklist for evaluating your agency

By Robert Cnotalski

When a WordPress contract goes badly wrong…

By Maciej Nowak

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Smart Email Automations Every Brand Needs – interview with Greg Zakowicz

Welcome to another episode of the Osom to know podcast! We talk with Greg Zakowicz, Senior eCommerce Expert at Omnisend, about how to leverage email marketing and automation during economic uncertainty.

By Maciej Nowak

Illustration of a factory connected to a computer monitor displaying a red gear, symbolizing industrial automation, migration to smart manufacturing, and efficient data flow—ideal for demonstrating digital transformation or SEO in industry.

The Big Move: Successfully Migrating Complex Data to WordPress & WooCommerce

Migrating a website or application can feel like moving house – exciting, full of potential, but potentially chaotic if not planned meticulously. For businesses, especially in tech and e-commerce, this “move” often involves vast amounts of intricate data. Product catalogs aren’t just lists; they’re complex ecosystems of items, variations, technical specifications, documents, and user data, […]

By Tomasz Zieliński

Matt Medeiros and Maciej Nowak at cover of Osom to know podcast

How can AI transform Your WordPress Agency? Interview with Matt Medeiros

Welcome to another episode of the Osom to know podcast! This time, we’re chatting with Matt Medeiros who is a founder and host WPMinute, and WordPress agency consultant. We’re exploring how generative AI is reshaping agency workflows, client expectations, design challenges, and leadership strategies – so you can streamline your processes, deliver more value, and stay ahead of the curve!

By Maciej Nowak

Illustration of a storefront with a shopping cart labeled "WOO," alongside SEO-related icons like a graph, gear, and magnifying glass, symbolizing WooCommerce and SEO optimization at WCEU.

How WooCommerce can give your online store a SEO advantage?

WooCommerce has established itself as one of the most effective platforms for e-commerce search engine optimization (SEO). Built on WordPress, it combines strong technical foundations with expansive plugin support, offering a powerful set of tools for enhancing search visibility, improving user experience, and supporting scalable content strategies. This article outlines key functionalities and implementation methods […]

By Łukasz Kaczmarek

Highlights from WordCamp Europe 2025 in Basel

This year’s edition of WCEU 2025 took place in beautiful Basel, Switzerland. Over 1,860 participants from 84 countries joined the event, and 70 speakers took the stage to share their insights on WordPress development, optimization, design, security, and everything in between. Participants began with Contributor Day, working together on core, documentation, translations, and support to […]

By Maciej Nowak

Illustration of a large laptop displaying a speaker icon. A woman sits on the laptop holding a computer, while a man stands holding a phone with an eye icon—highlighting concepts like WebOptimization and WordPress. Another phone shows a magnifying glass.

WCAG Compliance for EAA 2025: Last Call for WordPress and WooCommerce Website Owners

What is the European Accessibility Act (EAA)? The European Accessibility Act is an EU directive aimed at ensuring equal access to digital products and services for people with disabilities. This means that every user – regardless of physical, sensory, or cognitive limitations – should be able to fully and independently use websites, applications, self-service kiosks, […]

By Łukasz Kaczmarek

Maciej Nowak and Web Griebel stand in front of a colorful abstract background with the words "OSOM TO KNOW" behind them, ready to discuss Google updates, Core Web Vitals, and SEO tips. One wears a striped shirt, the other a white shirt.

Conversions & UX: Payment Trends – Interview with Web Griebel

Welcome to another episode of the Osom to know podcast! This time, we’re talking with Web Griebel, the Global Head of Payments at WooCommerce. We’re breaking down payment methods, fraud prevention strategies, digital wallets, chargebacks, and emerging trends so you can optimize your UX, reduce cart abandonment, and maximize conversions. Listen to this great conversation and unlock the full potential of your online store!

By Karolina Szor

A person relaxes on a lounge chair beside a large computer screen displaying a loading bar and the message "Please wait," highlighting the importance of WebOptimization for better TTFB, with clouds and a plant in the background.

Improving TTFB in WordPress (Pt. 2): Front-End and CDN Optimizations

In Part 1 of this series, we tackled server-side performance (optimizing queries, PHP execution, and server caching) to improve Time to First Byte. In this Part 2, we shift focus to front-end and CDN-level strategies that can dramatically reduce TTFB from the user’s perspective. Even if your WordPress backend is blazing fast, network factors and […]

By Tomasz Zieliński

Illustration of two women interacting with large digital security icons, including a warning sign, gears, a padlock, and a password box—highlighting cybersecurity issues in WordPress and the importance of WebOptimization for safe browsing.

Improving TTFB in WordPress (Pt. 1): Backend and Server-Side Optimizations

Use a Solid Hosting Foundation Before tweaking code, ensure your hosting environment isn’t the bottleneck. No amount of optimization will overcome an underpowered server or one that’s an ocean away from your users. Consider the following: In short, start with a strong foundation: a server that’s geographically appropriate and powerful enough for your site’s load. […]

By Tomasz Zieliński

WordPress Security VIP – Key Takeaways from Maciej Nowak’s Talk at WordCamp Porto

Maciej Nowak delivered an insightful and experience-driven talk at WordCamp Porto, focusing on the real-world implications and practices surrounding WordPress security. Drawing from his agency’s hands-on experience and highlighting case studies, Maciej emphasized why proactive measures are essential in today’s world. His goal was to raise awareness and encourage website owners, developers, and administrators to take security more seriously – starting with the basics.

By Maciej Nowak

Cindy Krum and Maciej Nowak cover from Osom to know podcast

What Google Chrome Knows About You and Your Website? Insights from Mobile SEO Expert Cindy Krum

Welcome back to the Osom to Know podcast! This time we’re joined by mobile SEO expert Cindy Krum, CEO of MobileMoxie. Cindy shares practical tips for staying visible in search, how Google may measure engagement, and why building a strong brand across multiple channels matters more than ever.

By Maciej Nowak

Illustration of a person sitting next to a large smartphone screen displaying a fingerprint shield icon, symbolizing digital security or biometric authentication during migration from Joomla to WordPress, with abstract blue leaves in the background.

Migration from Joomla to WordPress part 3 – Advanced user role tactics, modules & a smooth go-live

In an earlier part of the series on migrating a website to WordPress, we discussed the content migration process. Once it has been migrated, it is also worth considering how to design the site’s user ecosystem so that it is scalable and manageable. If the Joomla site had user registrations or a team of content […]

By Maciej Nowak

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